Twitter is a like a virus—small and minimal yet robust and scalable. Many adaptations are found daily for the status-update tool. Doing a search on “additional uses for twitter” will demonstrate the vastness of its uses. Today though, I wanted to demonstrate one way I have been using the Twitter HTML Widget.
At my full-time job, among many duties, I work as an online marketer and reputation manager-trying to ensure my company has a respectable and positive imagine online. A positive imagine can abound when potential clients see testimonials/feedback from previous clients. Generally, a company’s website will have a set page for documented testimonials and success stories. My company’s website has a testimonial/ feedback/ references page, however, I wanted to create a better way to show what our clients are saying, and for the comments to be displayed on all pages throughout the website. There’s no guarantee that anyone who visits your site will see your testimonial page, but there’s a good chance they will at least read one testimonial if it’s displayed at least somewhere on every page of your site. So what’s the solution? Creating an additional account on Twitter (assuming you already have a company Twitter account) solely for your documented testimonials and doing some coding and tweaking to your site. Read the rest of this entry »
Tags: Twitter
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